COVID-19 Process and After: Media-Entertainment and Sports Sector

Media, entertainment and sports sectors affect economic systems and other sectors due to relationship among with these sectors. These sectors are areas that concern individuals far or closely in social life. COVID-19 outbreak at the end of 2019 and World Health Organization declared pandemic by the due to its alarming spread on March 11, 2020. Due to the symbiotic structure of the sectors, restriction decisions were made immediately in the world and Turkey after the pandemic announcement. Within the framework of these decisions, entertainment places were closed, a content crisis emerged in the media sector, and individual and collective sports events were prohibited. Prohibitions revealed short, medium and long-term disadvantages for each sector. Technological convergence and increasing digitalization have enabled these sectors to partially breathe thanks to alternative applications. The process has the potential to create opportunities and threats in the long period. The pandemic situation has revealed a new paradigm in media usage and entertainment, and even rituals of religious and cultural origin, such as holidays, have adapted to this change. Digitalization, which the most criticized in academic life and practice, became more involved in daily life after the COVID-19 outbreak. It stands out with its potential to be the most effective medium of entertainment and sports. Digital platforms have come to the fore with the potential to be the most effective medium of entertainment and sports. Digital platforms stand out with their potential to be an effective medium of entertainment and sports. In this study, which aims to describe what happening in the pandemic period on media, entertainment and sports sectors in the world and Turkey. The projection of the future is also put forward in the study. In the study, the media and entertainment sectors are handled under the same heading with different dimensions; the interaction of sectors and their increasing convergence are emphasized.